Friday, July 23

Social Media

On page SEO factors to consider
Blogging, Social Media

On page SEO factors to consider

“Search Engine Optimization “(SEO) refers to the practice of optimizing web pages to improve search engine rankings and get organic traffic. On-page and off-page SEO factors play a very important role to improve search engine rankings. On-page SEO: In your own website, you can optimize like original code and content. It helps search engines to understand your website and its content, as well as identify whether it is relevant to a searcher’s query Off-page SEO: The actions are taken outside of your website affect your site’s authority and trustworthiness by building internal links. Let us see some on-page SEO factors. E-A-T (Expertise,  Authoritativeness, and Trustworthiness) It is the framework that Google raters use to assess content creators, webpages, and we...
Different types of ads in digital marketing
Digital Marketing, Social Media

Different types of ads in digital marketing

The internet today has become a part of everyone’s life. The 90’s generation is the luckiest people as they have seen how life was without the internet and how today it has drastically evolved to become the most important tool for everything we do. The Internet gave a tough competition to the traditional ways, especially for traditional marketing. As more people became familiar with the internet and started spending most of the time online, digital marketing came into the picture to reach the maximum number of people by promoting different types of ads in digital marketing . As a business owner, you need to think about everything from the audience’s perspective because they are the judge for your products even the biggest platform across the globe, ‘Google’ has updated its search en...
5 Efficient Ways to Market Your Shopify Store through Social Media
Digital Marketing, Social Media

5 Efficient Ways to Market Your Shopify Store through Social Media

“Visual marketing does not just sell a product or service- it sells an experience around your business”. - Rebekah Radice Looking at the present times social media is ruling people’s mind. From exploring creativity to getting exposure, every individual can express their thoughts. These platforms give full freedom of speech without any government obligations. You can market your Shopify store through social media. With the growing digital era, the major inclination on social media is “marketing”. It is grooving the marketing gurus all over the world alongside emerging brands. This is a cost-effective way for the brands to source creative content, develop brand recognition & loyalty, and also have a close look at other people’s engaged audiences. For example, YouTube, with milli...
12 Ways To Create SEO-Focused Blog Posts In 2021
Blogging, Social Media

12 Ways To Create SEO-Focused Blog Posts In 2021

Online visibility is something that businesses crave, and blogs are one of the tools that can help achieve this. This tool allows the display of professionalism and passion. So, before publishing any post, a number of proven SEO techniques and SEO focused blog posts should be used to maximize visibility and generate more traffic. Blogs seek to provide high-value, useful, and enjoyable information for both site visitors and search engines. Here are 12 ways to write a blog post that is SEO-friendly: 1. Settle for a purpose What will your idea of a blog post achieve? Why do you think the information you're passing will be relevant? The answer to this question forms your purpose. For instance, if you have a new product or service you are offering, or you wish to explain a business-relat...
Why YouTube Marketing Strategy is Important?
Business, Digital Marketing, Social Media

Why YouTube Marketing Strategy is Important?

Marketing is a method that every business use to promote their products and create awareness among the users about their product/company. The Youtube marketing strategy needs to be very strong to impress the audience and so it is important to understand the requirements and needs to reach the maximum people. To check if your marketing strategy is working or not you need to analyze the growth of your business. If there are no changes in the growth of your business or if you see a decline in the success rate of business you might have to change your marketing strategy immediately and create a stronger one so that it leaves a great impact on the world. Marketing has got a whole new approach with the entry of social media and doesn’t depend on the traditional approach where it is very diffi...
Meet your Business’ Goals with Successful Digital Marketing
Digital Marketing, Social Media

Meet your Business’ Goals with Successful Digital Marketing

Growing a business with Traditional Marketing is challenging in today's Digital Marketing practiced era. You need to send Digital messages to your business' consumers and prospects. Doing so will help meet your business' expected objectives; brand authority, qualified leads and conversions, increased sales, etc. Successful Digital Marketing delivers all your digital messages exactly at your audience's doorstep. Let's explore how and how it is viable for business. Action in the Right Direction Receiving favorable and long term outcomes from business calls for action in the right direction. You will be taking action for your business. However, are you sure that if your action is your business audience' relevant? It might not, and that is why refraining you from meeting your desired busines...
What is Guest Blogging? How it Helps to Get More Website Traffic?
Blogging, Social Media

What is Guest Blogging? How it Helps to Get More Website Traffic?

If you are aware of how content marketing operates, you should know that it isn’t easy to gain the attention of internet users by posting just ‘bland’ content. In order to have your content actually benefit your business ultimately, you need to know about an awesome technique called “Guest Blogging” What is Guest Blogging? Guest blogging also referred to as ‘guest posting’ is the process when you target the content marketing of your website in a way that it includes other websites. For instance, if you have a brand related to the fashion industry, then you can post blogs and articles on other similar websites, from the same industry, to generate organic inbound links. The way it benefits your business is by: Attracting more traffic for your website. Adding to your digita...
Creative Ways to Boost your Online Sales
Social Media

Creative Ways to Boost your Online Sales

We all know that the internet and online platforms are now mostly used for Boost your Online Sales like product business and service providing purposes. People come with different types of products in the online platform and they try to sell those among customers. The main target of online product sellers is to gain huge sales and more profit. Sometimes it can be achieved and sometimes it won’t. It is because online marketing is not an easy task that everyone thinks. It is a process of strategy and planning which works behind a successful e-commerce journey. Besides, there are a lot of issues that you need to consider if you are an online retailer. According to the need of people asking reputably how they can increase their e-commerce business. How they can be more profitable i...
Email Leads Vs. Social Media Marketing Which One Is Better?
Digital Marketing, Social Media

Email Leads Vs. Social Media Marketing Which One Is Better?

Digital marketing has turned into one of the most effective marketing components of the 21st century. Digital marketing has grown to the point where many companies are solely using digital mediums to market their products and services. The two giants of the digital marketing realm, email leads Vs. social media marketing, are often compared. While social media marketing promises to be the future of marketing, email marketing, and email lead generation is a tried and tested digital marketing approach. So, it is not a surprise that when choosing between these digital marketing approaches, business owners are left thinking about which one to go for. Each alternative has its own set of unique advantages, and in this article, we will tell you all about both of these alternatives, so keep reading...
Which Social Media Marketing Tools Are Needed For Business
Social Media

Which Social Media Marketing Tools Are Needed For Business

Social media marketing(SMM) is a great storming way for all types of businesses to reach consumers and prospects. Customers are using and interacting with different brands and so why not to jump on this opportunity and speak with the audience directly with such social media apps like Instagram, Twitter, Pinterest, Facebook. Powerful marketing on social media apps will give remarkable results for the business, creating an impact on consumers’ minds and eventually driving sales and leads. Every business wants to grow with social media nowadays. You need to become a good manager to manage different social media accounts. Social media management is a great task for business, if you are having a social media marketing agency in Kolkata, so have to manage multiple social media accounts as par...